Product Marketing Manager - Platform

Are you ready to make a real impact? Join the OneAdvanced Product Marketing team as our Product Marketing Manager for our Technology Platform and take a lead role in driving the success of our cutting-edge development initiaitives. This is your opportunity to shape the strategy behind the technology that powers a diverse range of our investment products, from core business applications like Payroll and Finance to specialised solutions such as Practice Management, Learner Management, and Patient Care.

Our platform serves as the backbone of innovation across our primary sectors including Health, Care, Legal, Education, Government, Housing, and Commercial Services. It encompasses essential components like User Experience, Artificial Intelligence (AI), Cyber Security, and APIs, providing the foundation for both our current product suite and future advancements.

This is your chance to thrive in a fast-paced and dynamic environment, working with a multidisciplinary team of experts. You'll play a pivotal role in bringing our technology to life for diverse sectors, crafting strategies that directly influence customer success and business growth.

This is a highly strategic and visible role where you’ll have the autonomy to chart a clear path and the resources to bring our vision to life. You’ll be responsible for:

Develop & own the Product Marketing Plan

Create a long-term strategy for promoting the Technology Platform, aligning it with product portfolio goals and business objectives.

Positioning, Messaging & Differentiation
Craft value propositions, refine messaging for target personas, and produce marketing assets that resonate in competitive markets.

Lead Go-To-Market (GTM) for the Platform
Lead, manage, plan and execute GTM strategies for platform releases and updates, ensuring alignment across teams and engagement with customer segments.

Sales Enablement
Build impactful sales tools and customer-facing collateral to empower sales and field marketing teams.

Cross-Functional Collaboration

Work closely with Field Marketing, Sales, and Product teams to coordinate roadmap planning, launches, and campaigns.

Customer Feedback Integration
Deliver customer insights and feedback to Product Management, contributing to roadmap development and ensuring customer needs are addressed.

Spokesperson and Subject Matter Expertise
Serve as a Technology Platform expert, supporting sales teams, events, and category-level discussions with credibility and authority.

• At least 3 years previous Product Management or Product Marketing experience
• Emerging leadership and management skills
• Virtual-Team management for GTM activity
• A high standard of verbal and written communication skills
• Good presentation skills
• Collaborative
• Critical and analytical thinking
• Creative, proactive and organised
• Confident and enthusiastic showing a strong ability to learn and expand the role
• Ability to manage multiple tasks
• Team Working
• Communication
• Interpersonal Understanding

Wellbeing focused – Our people are our greatest assets, and ensuring everyone feels their best self to come to work is integral

• Annual Leave – 25 days of annual leave, plus public holidays and the ability to buy additional days
• Employee Assistance Programme – Free advice, support, and confidential counselling available 24/7 through Care First
• Endometriosis Friendly Employer - We are proud to confirm our commitment to developing an environment and culture that allows those with endometriosis to thrive in the workplace

Personal Growth - Regardless of where you are at in your career, we’re committed to enabling your growth personally and professionally

• Development Programmes – From Future Managers to Leadership Training, our development programmes help you get where you need to go
• Performance Bonus – Our Group-wide bonus scheme enables you to reap the rewards of your success

Financial wellbeing - We understand as well as your mental wellbeing, your financial wellbeing is really important

• Pension Scheme – Our plan with Scottish Widows offers 5% matched contribution by the company
• Income protection insurance – Providing you with support and assistance when you need it most
• Discounted Parking - We have partnered with QPark to provide an exclusive discounted rate for OneAdvanced employee's when purchasing a digital season tickets

Recognition – Highlighting and rewarding the great work our people do

• Performance & Talent – Our own technology platform that allows you to get real-time feedback, conversations and goals to help you become your best self

Making a Difference – we provide opportunities to help our people make a difference to the causes they care about

• MatchIt! – Fundraise for a cause close to your heart and Advanced will match part of the funding
• Volunteering Time – Our volunteering leave scheme allows you to use your time to help those who need it
• Pennies from Heaven – donate the pennies from your pay check to help make a difference without lifting a finger