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We are seeking a dynamic and experienced Director of Product Management for our Content Platform. The ideal candidate will have a deep understanding of content management systems, digital platforms, and a proven track record of leading product strategy and execution. This role will be responsible for driving the vision, strategy, and roadmap for GSK’s content platform ensuring it meets the needs of our diverse user base.
Product Vision & Strategy: Define and drive the product vision, strategy, and roadmap for GSK’s content platform, ensuring alignment with business objectives.
Strategic Communication: Communicate product vision and strategy to senior leadership and other key stakeholders, ensuring alignment and support.
Cross-Functional Collaboration: Collaborate with cross-functional teams including engineering, design, marketing, and sales to ensure successful product launches and ongoing enhancements.
Requirements Gathering: Gather and prioritize product and customer requirements, working closely with stakeholders to ensure alignment and successful execution.
Content Capabilities: Lead the advancement of content management and personalization capabilities within marketing platforms. Enhance automation and content strategies to improve customer engagement and experience.
Market Research & Analysis: Conduct market research and competitive analysis to identify trends, opportunities, and threats. Stay up-to-date with industry trends and advancements in content management technologies.
Product Lifecycle Management: Develop and manage the product lifecycle from concept to launch, including post-launch analysis and iteration. Establish key performance indicators (KPIs) and metrics to measure product success and drive continuous improvement.
Process & Workflow Leadership: Spearhead the development and optimization of processes and workflows related to marketing content management. Ensure workflows are efficient, scalable, and aligned with business objectives.
Team Leadership: Manage a team of product managers, technical program managers, and engineers. Provide direction, mentorship, and support to ensure successful technology deployment and ongoing improvement.
Vendor & Budget Management: Oversee relationships with technology vendors, ensuring they meet performance standards and delivery requirements. Manage the budget for technology initiatives, ensuring effective resource allocation.
Risk & Issue Management: Identify and address complex technological challenges. Develop and implement solutions to mitigate risks and resolve issues impacting technology performance and integration.
Basic Qualifications:
Bachelor’s degree in Business, Marketing, or Computer Science.
10+ years of experience in product management, 5+ years in a leadership role.
Experience managing and delivering digital content platforms or content management systems.
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