Brand Campaign Manager

London

3 days in the office, 2 days remote

About EE

We’re EE. We are the biggest mobile and broadband operator in the UK and we have a relationship in every second household in the country. But we’re for everyone, on any network – serving up new tech, new services, and heaps of inspiration for every aspect of your connected life.

We’ve been awarded the UK’s best network for the last 10 years. It’s central to our vision – to be the most personal customer-focused technology company in the UK.

That means earning a place on customers’ home screens by offering them more than ever before, whether that’s helping their home run smarter with EE Home, levelling up their play with EE Game, helping them work on their terms with EE Work, or even unleashing their kids’ learning with EE Learn. 

We’re also part of BT Group, which we’re even bigger than you might think. Millions of people rely on us every day to help them live their lives, power their businesses, and keep their public services running. We connect friends to family, clients to colleagues, people to possibilities. We keep the wheels of business spinning, and the emergency services responding. 

We think we’ve got something special here. We want everyone to feel proud about working at EE – and feel excited about where we’re going and what we’re going to do. Want to join in? 

Why this job matters

It’s an exciting year for EE & Plusnet, with a strong pipeline of consumer focused innovations that you’ll help communicate to the UK. You’ll work with top creative agencies to deliver standout, best in class campaigns across TV, OOH, radio, digital, print, social and partnerships. You’ll lead the end t oend planning and execution of multiple campaigns, managing a range of internal and external stakeholders. You’ll champion creative alignment across the business and collaborate closely with the media team to drive strong performance across the full communications funnel. Throughout, you’ll push creative boundaries and explore new ideas to keep the brands ahead in a rapidly evolving market. 

If you want to work on game changing, high-profile campaigns, this is the place to do it. Your work will make a difference in supporting our growth and shaping the UK’s perspective of the EE & Plusnet brand.  

What you’ll be doing

• Responsible for delivery and integration of brand advertising campaigns across multiple channels (TV, OOH, Social, digital, print, radio, experiential) 
• Delivering best in class creative campaigns across all media touch points within a consistent brand framework 
• Ensuring that all campaigns have clear objectives, performance measures and reporting capabilities are in place and analysed on a regular basis 
• Working closely with other areas of the brand team and the broader business to ensure that all campaign activity is aligned and fully integrated across all channels 
• Managing day to day projects and activities with supplier/ agencies / internal teams 
• Developing & growing key agency relationships through activities such as weekly meetings and interagency sessions 
• Ensuring creative meets both the brand and commercial requirements 
• Working closely with agency production teams to ensure campaigns are delivered on time and in budget to maximize return on investment.  
• Assisting with financial process internally 
• Developing a close partnership with the Media team and other key channels to ensure a holistic response to brief and campaign measurement.  
• A key driver and playing an active role in experiential events that support the overall brand campaign objectives 
• Budget management for campaigns

The skills and experience you'll have under your belt

• Extensive knowledge and experience managing the end-to end process and a solid record of delivering disruptive, high impact brand campaigns for major brands.
• Ability to quickly establish credibility and respect and build strong working relationships with your stakeholders i.e. creative agencies, media, retail, digital, base, legal, internal comms and prop owners to ensure full alignment and integration
• Excellent creative judgement with the ability to assess, refine and elevate creative work.
• Strategic thinker who thrives in fast paced, constantly evolving environments and challenges the status quo.
• Proven ability in making things happen – translate solutions into creation and delivery of practical and workable marketing plans that have a commercial / business impact
• Patience and experience of navigating large, complex organisational structures  
• Able to deal with ambiguity and confidence to handle challenging conversations
• Confident communicator that can present creative work to senior stakeholders internally and externally
• Ability to work in a time pressured environment and flexible working hours on occasions 

Benefits

• Annual on target bonus 10% (based on both personal and company performance)
• BT Pension scheme; minimum 5% employee contribution, BT contribution 10%
• 25 days annual leave + 8 bank holidays with the option to buy up to one week's work of your contracted hours. This will also increase with service.
• 2 weeks carer’s leave
• From January 2025, all parents welcoming a new child will be eligible for our new Family Leave policy. You will receive 18 weeks at full pay, eight weeks at half pay and 26 weeks at the statutory rate. It is for all parents, no matter how your family is made.
• Enhanced women’s health support: including help with menopause symptoms, cancer screenings, period care and more.
• Life Assurance (4 x life cover pay)
• Exclusive colleague discounts on our latest and greatest BT broadband packages
• 50% off EE mobile pay monthly or SIM only plans and 50% discount for friends and family on EE SIM only plans.
• My Discounts gives colleagues access to unbeatable savings on everyday purchases at hundreds of retailers.
• Discounted EE TV including TNT Sport and the NOW Entertainment membership.
• Option to join the Healthcare Cash Plan or other benefits such as dental insurance, gym memberships etc.
• Volunteering days so you can give back to your local community.
• Brand new electric vehicle salary sacrifice arrangement, known as ‘My EV.’
• 24/7 private virtual GP appointments for UK colleagues

We value diversity and celebrate difference. ‘We embed diversity and inclusion into everything that we do. It’s fundamental to our purpose: we connect for good.’ 

We all stick to the same values: Personal, Simple, and Brilliant. From day one, you’ll get stuck in to tough challenges, pitch in with ideas, make things happen. But you won’t be alone: we’ll be there with help and support, learning and development. 

A FEW POINTS TO NOTE:

Although these roles are listed as full-time, if you’re a job share partnership, work reduced hours, or any other way of working flexibly, please still get in touch.

We will also offer reasonable adjustments for the selection process if required, so please do not hesitate to inform us.

DON'T MEET EVERY SINGLE REQUIREMENT?

Studies have shown that women and people who are disabled, LGBTQ+, neurodiverse or from ethnic minority backgrounds are less likely to apply for jobs unless they meet every single qualification and criteria. We're committed to building a diverse, inclusive, and authentic workplace where everyone can be their best, so if you're excited about this role but your past experience doesn't align perfectly with every requirement on the Job Description, please apply anyway - you may just be the right candidate for this or other roles in our wider team.