Social Media Lead

<div class="content-intro"><p>Kodiak Robotics, Inc. was founded in 2018 and has become a leader in autonomous ground transportation committed to a safer and more efficient future for all. The company has developed an artificial intelligence (AI) powered technology stack purpose-built for commercial trucking and the public sector. The company delivers freight daily for its customers across the southern United States using its autonomous technology. In 2024, Kodiak became the first known company to publicly announce delivering a driverless semi-truck to a customer. Kodiak is also leveraging its commercial self-driving software to develop, test and deploy autonomous capabilities for the U.S. Department of Defense.</p></div><p><span style="font-size: 12pt;"><strong>What you'll do:</strong></span></p> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Channel Ownership and Strategy Execution</span></p> <ul> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Lead daily management of LinkedIn, X, Instagram, YouTube, Reddit, and emerging channels.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Develop platform-specific posting strategies and maintain an organized content calendar.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Translate campaigns, product updates, events, and announcements into channel-appropriate content.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Monitor competitive activity and platform trends to inform ongoing adjustments.</span></li> </ul> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Content Development and Production</span></p> <ul> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Write crisp, on-brand copy that reflects Kodiak’s tone and strategic messaging.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Create short-form content using existing footage, images, and assets in collaboration with internal creative resources.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Collaborate with video and design partners to produce social-ready assets for campaigns and launches.</span></li> </ul> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Community Management</span></p> <ul> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Monitor and respond to comments and brand mentions daily to maintain a thoughtful and accurate presence.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Flag sentiment shifts, misinformation, or controversial topics to Marketing and Comms.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Support proactive engagement with industry influencers, analysts, and partners when appropriate.</span></li> </ul> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Cross-Functional Collaboration</span></p> <ul> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Partner with Marketing, Comms, Legal, and IR to ensure messaging accuracy and compliance.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Support major announcements and events (press, partnerships, executive appearances, milestones).</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Coordinate with content producers and designers to ensure channel-aligned creative.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Align social performance with broader campaign goals and OKRs.</span></li> </ul> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Analytics and Performance Tracking</span></p> <ul> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Track KPIs across engagement, reach, follower growth, traffic, and content performance.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Produce regular insights and recommendations to improve channel effectiveness.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Identify repeatable content patterns, high-performing formats, and opportunities for experimentation.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Other duties as assigned</span></li> </ul> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><strong>What you'll bring:</strong></span></p> <ul> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">5+ years managing social channels for a technology, robotics, mobility, or AI-adjacent brand.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Exceptional writing and editing skills; able to simplify technical topics without diluting accuracy.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Strong creative instincts and experience crafting short-form video, motion, and visual storytelling.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Strong judgment and comfort operating in regulated, high-visibility industries.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Strong familiarity with social analytics tools and performance measurement.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Comfortable working cross-functionally with executives, comms, designers, and product teams.</span></li> </ul> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><strong>Success Looks Like:</strong></span></p> <ul> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Kodiak’s social channels feel consistent, confident, and unmistakably on-brand.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Major campaigns and milestones translate seamlessly into high-quality content across channels.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Social output becomes a strategic advantage for investor perception, public awareness, and industry influence.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Posts ship quickly and accurately, without operational drag.</span></li> <li style="font-family: helvetica, arial, sans-serif; font-size: 12pt;"><span style="font-family: helvetica, arial, sans-serif; font-size: 12pt;">Engagement, reach, and clarity of Kodiak’s narrative grow over time.</span></li> </ul> <p class="p2"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><strong>What we offer:</strong></span></p> <ul> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Competitive compensation package including equity and biannual bonuses</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Excellent Medical, Dental, and Vision plans</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Flexible PTO and generous parental leave policies</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Our office is centrally located in Mountain View, CA</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Office perks: dog-friendly, free catered lunch, a fully stocked kitchen, and free EV charging</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Long Term Disability, Short Term Disability, Life Insurance</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Wellbeing Benefits - Headspace, One Medical, Gympass, Spring Health</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Fidelity 401(k)</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Commuter, FSA, Dependent Care FSA, HSA</span></li> <li style="font-size: 12pt; font-family: helvetica, arial, sans-serif;"><span style="font-size: 12pt; font-family: helvetica, arial, sans-serif;">Various incentive programs (referral bonuses, patent bonuses, etc.)</span></li> </ul><div class="content-pay-transparency"><div class="pay-input"><div class="description"><p>The pay range listed below reflects the base salary&nbsp;<strong data-stringify-type="bold">in our SF/Silicon Valley location,&nbsp;</strong>across several internal levels. Actual starting pay will be based on job-related factors including: work location, experience, relevant training, education, skill level and performance during interview. Total compensation at Kodiak includes base pay, equity, bonus and a competitive benefits package</p></div><div class="title">California Pay Range</div><div class="pay-range"><span>$96,000</span><span class="divider">&mdash;</span><span>$153,000 USD</span></div></div></div><div class="content-conclusion"><div>&nbsp;</div> <div>At Kodiak, we strive to build a diverse community working towards our common company goals in a safe and collaborative environment where harassment of any kind is strictly prohibited. Kodiak is committed to equal opportunity employment regardless of race, ethnicity, religion, gender identity, sexual orientation, age, disability, or veteran status, or any other basis protected by applicable law.</div> <div>&nbsp;</div> <div>In alignment with its business operations, Kodiak adheres to all relevant statutes, regulations, and administrative prerequisites. Accordingly, roles that carry more sensitive requirements may be limited to candidates that can satisfy additional scrutiny and eligibility for such positions may hinge on verification of a candidate’s residence, U.S. person status, and/or citizenship status. Should the position require, and Kodiak determines that a candidate’s residence, U.S. person status, and/or citizenship status necessitate an export license, bar the candidate from the position, or otherwise fall under national security-related restrictions, Kodiak will consider the candidate for alternative positions unaffected by such restrictions, under terms and conditions set forth at Kodiak’s sole discretion, or, as an alternative, opt not to proceed with the candidate’s application. If applicable, Kodiak may provide visa sponsorship for eligible candidates.</div> <div>&nbsp;</div> <div><em>We use a third-party AI tool (Endorsed) to assist in the initial screening of applications. As part of the evaluation process, we provide Endorsed with job requirements and candidate-submitted applications. Final hiring decisions are made by our human recruitment team, and no automated system makes the ultimate decision regarding hiring. Certain features of the platform may qualify it as an Automated Employment Decision Tool (AEDT) under applicable regulations. We began using Endorsed on January 1, 2026. You can review the independent bias audit report covering our use of Endorsed [here](</em><em><a href="https://endorsed.com/local-law-144" target="_blank" data-sk="tooltip_parent">https://endorsed.com/local-law-144</a></em><em>). By submitting your application, you acknowledge that your application may be processed by AI systems as part of the screening and selection process. If you have any questions or would like to request a separate review of your application, please contact </em><em><a href="mailto:careers@kodiak.ai" target="_blank" data-sk="tooltip_parent">careers@kodiak.ai</a></em><em> with "Separate Review Request" in the email subject line.</em></div> <p>&nbsp;</p></div>