Marketing Data Scientist Senior Associate - Consumer Bank

You will help shape how we measure, learn, and optimize marketing for a new Consumer Bank deposit product—turning customer and campaign data into insights that influence strategy and marketing investment. You will work across the campaign lifecycle, from audience selection and test design to present value analysis and performance reporting, partnering closely with stakeholders and other analytics teams. Joining JPMorganChase’s Consumer & Community Banking Data & Analytics organization places you in a team that powers decision-making with insights, with meaningful opportunities for learning, mobility, and growth.

As a Marketing Data Scientist Senior Associate within the Consumer Bank at JPMorganChase within the Consumer & Community Banking Data & Analytics organization, you will evaluate marketing campaign performance and deliver insights that inform targeting, testing, and optimization decisions. You will apply statistical and analytical methods to quantify both practical and statistical impact, communicate results clearly to stakeholders, and help drive continuous improvement across marketing measurement and strategy.

Job responsibilities

• Lead analytics strategy, planning, and execution for marketing initiatives supporting a new Consumer Bank deposit product
• Measure campaign performance on a recurring basis and develop clear, actionable performance reporting
• Conduct ad hoc analyses to understand and explain customer behavior and campaign outcomes
• Perform A/B test and incrementality test analyses, translating results into business recommendations
• Deliver profitability, present value, and optimization analyses to guide campaign investment decisions
• Consult on experimental design and data collection approaches in partnership with stakeholders and analytics teams
• Interpret findings and present insights to stakeholders and senior management in clear, concise language
• Participate in innovation initiatives to advance analytics capabilities and measurement approaches
• Collaborate with data professionals across teams while supporting an inclusive, high-performing environment
• Maintain a rigorous controls environment to ensure accurate, timely, and reliable outputs

Required qualifications, capabilities and skills

• Bachelor’s degree and Master’s degree in a quantitative discipline (e.g., Data Science/Analytics, Mathematics, Statistics, Physics, Engineering, Economics, Finance, or related field)
• 3+ years of experience applying statistical methods to real-world problems
• 3+ years of experience using SQL and at least one analytical tool (Python or R)
• 3+ years of experience applying experimentation approaches (e.g., A/B testing, incrementality measurement) to evaluate impact
• Experience developing profitability, optimization, or present value analyses to inform business decisions
• Experience with data visualization and presenting analytical findings using visualization tools
• Experience using AI and/or machine learning models and/or large language model tools to support analysis and insight generation
• Strong written, verbal, and presentation skills, with experience communicating effectively to partners and senior leaders
• Demonstrated ability to solve unstructured problems independently and deliver insights with clear recommendations

Preferred qualifications, capabilities and skills

• Marketing analytics experience in consumer banking or financial services
• Experience using Python for analytics in production workflows or repeatable reporting pipelines
• Experience using Tableau for analysis and stakeholder-facing reporting
• Strong stakeholder management skills, including influencing through data and building cross-functional relationships
• Demonstrated ability to balance multiple priorities and deliver high-quality work in a fast-paced environment

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.  We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.

The CCB Data & Analytics team responsibly leverages data across Chase to build competitive advantages for the businesses while providing value and protection for customers. The team encompasses a variety of disciplines from data governance and strategy to reporting, data science and machine learning. We have a strong partnership with Technology, which provides cutting edge data and analytics infrastructure. The team powers Chase with insights to create the best customer and business outcomes.