Affiliate and Partnerships Manager

Join EE as an Affiliate and Partnerships Manager

Location: Offices UK Wide

Why EE?

Imagine being part of the largest telco in the industry, with over 20,000 employees and 34 million customers. At BT Group, we generate over £10 billion in revenue, offering enormous opportunities for our people and positioning us as No. 1 in the market. Our Consumer Unit is home to three iconic brands - BT, EE, and Plusnet. Each brand is unique, catering to different segments of the market, and collectively, they generate more revenue than any other part of BT.

Why this role matters

This role plays a key part in supporting BT Consumer Digital product and commercial teams to optimise marketing and sales via Affiliate partners. You’ll work closely with partners and internal stakeholders to create effective customer campaigns to drive ROI. While you’ll focus on one of our core product categories, (Broadband, Mobile and Tech), you’ll also collaborate across the wider channel to support broader team priorities when needed.

What you’ll be doing

• Partner Management: Be the lead for managing our Affiliate agency partnership as well as other third party e-commerce experience tools.
• Campaign Management: Creating and managing affiliate marketing campaigns. This also involves collaborating with other teams, such as marketing, commercial, and product, to ensure a cohesive brand message and effective promotional strategies.
• Strategy & Planning: Developing and implementing comprehensive affiliate marketing strategies that align with overall business objectives. This includes identifying target audiences, selecting appropriate affiliate partners, and managing spend budget.
• Performance Analysis & Optimisation: Monitoring and analysing affiliate campaign performance. Tracking key performance indicators (KPIs) such as sales, conversion, click-through rates and CPA, and identifying areas for optimisation.
• Reporting & Communication: Preparing and presenting performance reports to stakeholders, highlighting key metrics, insights, and recommendations for improvement.

What skills you’ll need

• Digital Marketing Expertise: Strong understanding of digital marketing principles and strategies, including SEO, social media marketing, and content marketing.
• Affiliate Marketing Knowledge: Proven experience in managing affiliate marketing programs, including familiarity with affiliate networks, tracking tools, and commission structures.
• Data Analysis: Ability to analyse data, identify trends, and make data-driven decisions to optimise campaign performance.
• Communication & Negotiation: Excellent communication and interpersonal skills, including the ability to build relationships with affiliates and internal teams.
• Budgeting and Forecasting: Experience of managing marketing cost budgets.

Benefits:

• 10% on target bonus
• BT Pension scheme, minimum 5% Employee contribution, BT contribution 10%
• From January 2025, equal family leave:  receive 18 weeks at full pay, 8 weeks at half pay and 26 weeks at the statutory rate. It’s for all parents, no matter how your family is made up
• Enhanced women’s health support: including help with menopause symptoms, cancer screenings, period care and more
• 25 days annual leave (not including bank holidays), increasing with service
• 24/7 private virtual GP appointments for UK colleagues
• 2 weeks carer’s leave
• World-class training and development opportunities
• Option to join BT Shares Saving schemes

A few points to note:

Although these roles are listed as full-time, if you’re a job share partnership, work reduced hours, or any other way of working flexibly, please still get in touch.

We will also offer reasonable adjustments for the selection process if required, so please do not hesitate to inform us.

Don’t meet every single requirement:

Studies have shown that women and people who are disabled, LGBTQ+, neurodiverse or from ethnic minority backgrounds are less likely to apply for jobs unless they meet every single qualification and criteria. We're committed to building a diverse, inclusive, and authentic workplace where everyone can be their best, so if you're excited about this role but your past experience doesn't align perfectly with every requirement on the Job Description, please apply anyway - you may just be the right candidate for this or other roles in our wider team.