Head of PFS Marketing and Communications Creative Services

The Creative Services Manager is responsible for overseeing the creative strategy, process and execution of marketing and communications campaigns for the Participant Financial Success (PFS) organization. This role will be managing a team of creative professionals, including designers, writers, and copy desk, and ensuring that projects are completed on time and within budget, and that the final product meets the participant, client, and business needs. This individual will be responsible for developing and executing a creative strategy that drives brand awareness, consideration, and conversion while delivering an unparalleled customer experience. They will be responsible for all creative direction, design, development, and communication for the PFS Marketing and Communications organization and its clients. The Creative Services Manager must have a keen eye for design, with excellent communication skills and the ability to thrive in a fast-paced environment. They must be able to work collaboratively with the rest of the creative team, as well as develop relationships with external partners.

Core Responsibilities

• Hires, evaluates, and supervises crew. Provides guidance and training as necessary to develop crew. Sets performance standards, reviews performance, and makes informed compensation decisions in accordance with all applicable Human Resources policies and procedures.
• Organizes and facilitates brainstorming sessions with senior leaders across divisional lines. Critiques work to drive content, design, and presentation solutions. Oversees and partners with internal clients to determine creative tools and solutions, ensure appropriate staffing, and provide support and guidance each step of the process. Leads external vendor strategy for creative services.
• Sets standard operating procedures and workflows. Approves and monitors production and archiving. Evaluates and recommends cost efficiency. Promotes continuous improvement and adoption of new technology and industry best practices for creative services. Establishes audit processes to ensure quality control for crew and teamwork. Monitors adherence to project tracking, backup, and archiving procedures of all audiovisual files and digital assets.
• Builds cross-functional working teams with both internal and external partners. Provides status updates to the business regarding various creative services projects and processes. Leads discussions with senior leaders to prioritize projects, accommodate workload changes, and resolve highly complex creative services issues.
• Develops and oversees design standards and helps evolve Vanguard's brand identity by pioneering new creative services and strategies. Complies with Vanguard policies regarding electronic media.
• Analyzes data and researches root cases of creative services' problems. Collaborates with the business and leaders to ensure finalized products satisfy clients' needs and expectations. Gains buy-in from leaders and stakeholders to implement new or non-traditional creative services or design concepts. Proactively communicates to leaders of any concerns.
• Identifies, collaborates with, and oversees relationships with external vendors. Partners with vendors in implementing higher profile or costly artistic services or design solutions for Vanguard.
• Participates in special projects and performs other duties as assigned.

Qualifications

• Minimum of eight years related work experience, with at least three years of media services experience.
• Undergraduate degree or equivalent combination of training and experience. Graduate degree preferred.

Special Factors

Sponsorship

Vanguard is not offering visa sponsorship for this position.

About Vanguard

At Vanguard, we don't just have a mission—we're on a mission.

To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best.

How We Work

Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.