Description
Ignite is entering a defining phase of growth. Having stabilised the platform, sharpened the product vision and aligned around a product-led SaaS strategy, we are now seeking a high‑calibre sales leader to accelerate revenue, build market momentum and establish Ignite as a credible, long-term platform partner within the UK insurance broker ecosystem.
This role is not about order-taking or transactional selling. It is about winning — earning trust with senior broker leadership, navigating complex buying journeys and converting strategic interest into repeatable, scalable revenue.
Responsibilities
Revenue Growth & Market Expansion
- Own and deliver Ignite’s new business revenue targets across UK brokers and MGAs.
- Lead complex, multi-stakeholder sales cycles from initial engagement through to contract signature.
- Position Ignite as a strategic platform partner.
- Drive consistent pipeline creation, progression and conversion aligned to the agreed GTM strategy.
- Engage with the Marketing team to ensure a credible and executable marketing plan helps to drive sales and maintain strong market messaging.
Client Engagement & Deal Leadership
- Engage credibly with Brokers and C-suite business leaders (CEO, COO, CCO CIO etc.).
- Translate broker operational challenges into value-led propositions.
- Run high-impact demos and executive-level conversations.
- Lead commercial negotiations in line with sales governance.
Go-To-Market Execution
- Execute Ignite’s GTM strategy across defined market segments.
- Work with Marketing, Product and Delivery to refine messaging.
- Provide market feedback into product prioritisation.
- Contribute to pricing and commercial frameworks.
Sales Discipline & Forecasting
- Maintain accurate pipeline forecasting.
- Operate with disciplined qualification and close criteria.
- Support development of sales processes and playbooks.
- Act as a role model for ethical, high-performance selling.
Qualifications
Essential Experience
- Proven enterprise or mid-market software sales into UK insurance.
- Strong UK broker/MGA network.
- Experience within a UK software house or SaaS vendor.
- Track record of complex and high-value ARR driven deals.
- Comfortable in a scaling environment.
Desirable Experience
- Worked in scale up software business.
- Success within other leading UK software houses
- London Market exposure.
- PE-backed or investor-led business experience.
- Product-led SaaS sales exposure.
Professional Attributes
- Trusted by UK brokers.
- Brings opportunities, not just conversations.
- Wins through credibility and persistence.
- Builds long-term value.
- Raises the commercial bar.
Personal Attributes
- Winner’s mentality.
- Commercially minded.
- High energy and credible.
- Self-starting and accountable.
- Values reputation and relationships.
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